Choosing the right eCommerce platform is critical to the success of your business. You choose the features you need, but on the other hand, you have to take on the challenges you will face as your business grows or evolves. The flexibility, scalability, and cost of your platform will work in favor of your e-commerce business.
Before comparing eCommerce platforms, it is a good idea to already refine your many business strategies. For example, some platforms are better for those who focus on SEO. You can choose not to create your e-commerce site and then see that it is not optimized as per your desired strategy. While some platforms will restrict you from custom code, those who do not have that expertise can enjoy the same platforms.
To keep your priorities as a first concern, join us as we explore the best 3 e-commerce platforms currently available.
WooCommerce
For some time, WooCommerce has dominated its market. As a straightforward WordPress plug-in, it actually has a lot to bring to the table, especially for those businesses that have a WordPress website and need to attach e-commerce unexpectedly. WooCommerce has high flexibility and built-in statistics. The platform also has customer uphold, just like all e-commerce platforms.
The plug-in itself is free, but you actually need to have your own WordPress site and pay some related costs. In case you need a whole board package, have woocommerce development services from Atechnocrat.
Shopify
Shopify is an amazingly well-known platform for its feature richness. It is an e-commerce platform of choice for those who rely on social media marketing to sell. The platform is simple, flexible, and scalable for small to medium-sized businesses. And you do not have to worry about knowing the coding language to use it. Instead, the platform has a drag-and-drop interface that allows you to build your site.
Shopify development services focus on sales and offer a ton of customer experience management (CEM) and top-selling features. However, Shopify has trouble managing large stores. Shopify Plus can help you grow into a great store, but in case you are already a big seller, it may not be the right choice for you.
OpenCart
It is an open and easy-to-use resource, even if you can invest in addons, which cost from free to $ 100. There are many additional options, some with features that you may not find elsewhere.
This platform requires a lot of coding knowledge because one can easily and hugely customize the site.
The conclusion
Ultimately, the best eCommerce platform for your business will depend on your business needs as well as your coding skills and development expectations, both in terms of volume and the many features offered by platforms.
The right platform should also allow you to use the marketing strategies and customer experience you need to thrive.
No matter where you choose, don’t go for less than your full potential, and choose the right e-commerce platform a difficult decision that will have a profound effect on your business.